Business Accelerator Series Overview

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Business Accelerator Series Overview

Silicon Valley Research Group is the premier global player in the market research and strategy development field. We provide a custom market research with analysis and strategy recommendations for more successful product launches and effective marketing solutions. Since 1996, our objective is to provide high quality, in-depth national and international market research. Our advanced software technology and marketing research techniques enable valuable customer insights and the creation of marketing strategies that  maximize revenue opportunities.

Our approach to Market Research is markedly different from traditional market research firms. There are many new sources of information available today. To capitalize we have employed new intelligence gathering techniques utilizing the latest software technologies, and have incorporated sentiment analysis from social media communities.  What remains constant is our commitment to understand the questions to ask, and to provide our clients with genuine actionable recommendations that solve today's more complex business problems.
Our Business Accelerator Series is a unique product approach to realize more timely and more actionable Market Intelligence. We’ve packaged our services to focus on today's most critical business issues and  provide practical solutions, efficiently and cost effectively.

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REVENUE ACCELERATION LAB
By reviewing the impact of your offers and the persuasive power of your message, we’ll guide your team to eliminate barriers to customer acceptance. Shorten your sales cycle on existing products  and decrease your time to revenue for newly launched or expanded offerings.

NEW VENTURE MARKET VALIDATION ACCELERATOR
Targeted at early stage and growing companies as well as V- backed new ventures, this program helps reduce risk and test marketing strategy when it matters: before launch. You gain understanding of product acceptance dynamics and obtain the market intelligence you need to successfully execute your business plan.

PRODUCT ANALYSIS SCORECARD
An evaluation and action plan for “moving the needles” on products, line extensions or services that are underperforming or require a boost in performance. We will map the positive and negative forces impacting the purchase decisions and provide action plans and marketing strategy recommendations for improving your product sales performance.

TRIAL-TO-PURCHASE ACCELERATOR
Enables faster conversion of trial customers. Large percentages of customers languish in the trial mode, lose interest and do not move to adoption because of misperceptions. .Our marketing research performs statistical analysis of trial behavior clusters and “voice-of-customer”exit polling for adopters and non-adopters.

ONLINE SALES PROCESS RE-ENGINEERING LAB
A comprehensive examination of the architecture of your sales strategy. We reveal barriers and uncover prospects' resistance points.  You receive actionable recommendations that  boost  sales and accelerate your sales cycle.

NEW PRODUCT DEVELOPMENT ACCELERATOR
An in-depth analysis of your marketplace and your product positioning. We test your marketing messages and provide you the analysis and insight to guide your team through a successful product launch and market development.

COMPETITIVENESS ACCELERATOR
You gain a comprehensive view of the current competitive environment and your current product positioning.  You will understand how competing products succeed or fail, and the market's perception of each offering. Eliminate surprises and position your products for greater success.

CUSTOMER ANTHROPOLOGY LAB
An in-depth understanding of your customer’s buying dynamics and psychology. You capture a detailed view of the customer’s interaction with your products vs. your competitor’s.  And we map the current purchase decisions-making process and product interaction along with your customers future product expectations.

PURCHASE WIN-­-LOSS ANALYSIS
Compare the diverse factors impacting your customer's decision-making process. Examine why your customers and prospects adopt or reject your product vs your competitors'. The report  will provide the strategic direction and recommendations to improve your sales cycle closing ratios.

OPINIONBRIDGE™
The OpinionBridge™ accesses private communities that serve our clients’ diverse needs for real-time product feedback and in depth customer insight.  In conjunction with OpinionBridge™, our Social SentimentSleuth™ provides measurement and analysis of the relevant Social Media Network conversations.

 

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