Two Minute Market Research Manager Video Series
As a market research technology company principally engaged in serving the needs of the technology community, we are often asked to relay information about the latest trend sin market research. Not all methods work in all situations, but knowing what's available, what the benifits are and how to properly apply it to each clients unique situation directly effects how successful a research project will be.
With that in mind, we are producing a series of short videos which in about two minutes will explain the latest methods and how they should be applied. This series, which we are calling the "Two Minute Market Research Manager", will provide some valuable insight into what works and what might not. Our first video is on a subject dear to our hearts: Asynchronous Online Focus Groups. We've blogged about this technique before, and because of our success in applying the method for our clients, we wanted to make it the focus of our first production.
Over the coming weeks and months you can expect to see other videos in the series, some related to technique, some observational and probably some just for fun. We look forward to hearing your comments, and welcome your feedback and suggestions.
Enjoy!
VIDEO: Two Minute Market Research Manager: Asychronous Online Focus Groups