My blog post on technology market research garnered discussion and a request to address similar issues surrounding B2B...

    At Silicon Valley Research Group (SVRG), we spend a lot of time applying our market research techniques to new products,...

    B2B IT Sales Battle Cards & Win/Loss Analysis

    by Shawn Fisher on Thu, Aug 02, 2012 @ 09:26 AM

    We recently completed a study for a business-to-business information technology (IT) company; this company believed they...

    Google has been a huge player in the market for many years and has made it clear they want a bigger slice of the pie. ...

    Keep your soap and washcloth within arms reach; figuring out the pricing strategy for your new product can be a...

    7 Ways to Customize Your Segmentation Strategy

    by Wes Fu on Mon, Jun 25, 2012 @ 03:06 PM

    When looking to build an optimal market segmentation strategy, many questions arise, such as … Who are your...

    Last week we posted a blog regarding the upcoming release of Microsoft’s Windows 8, detailing what features were ranked...

    Facebook and Instagram: The Heat Is On

    by Marc Pitcher on Tue, Apr 10, 2012 @ 08:15 AM

    The hotly anticipated Windows 8 from Microsoft is due to be released in the fall, with best guesses saying October. The ...

    One of the gents who works for me here at Silicon Valley Research Group just celebrated his baby daughter’s first...

    We constantly strive to provide leading edge market research services and methodology to our growing list of technology...

    With the recent announcement regarding Apple's latest iPad offering, (named not the iPad 3, or iPad HD, but quite...

    So, some Interesting facts from the Pew Research Center's Internet & American Life Project: More people surveyed say...

    2011 was a challenging year. The global economy, natural disasters, access to capital…all we’re factors that effected...

    On Friday, I shared with you the first part of a message from noted business success guru Jay Abraham. As promised, I...

    At this time of year, in addition to sending good wishes and glad tidings to friends, family and associates alike, we...

    We're pleased to bring you the second in our Two Minute Market Research Manager video series, "Tablet vs. PC", a...

    When it was announced this month that Ron Johnson would be leaving as VP of retail Operations at apple to occupy the CEO...

    Technology marketers are harnessing predictive tools to drive market success. Such tools have been widely used in...