Becoming A Customer Intelligent Enterprise

Customer intelligence is a key strategy in preparing your business to not just respond to customer needs, but to anticipate them. According to a recent report from Aberdeen, improved customer intelligence empowers organizations to profitably define, identify, and respond to high value customers. This report also states that 74% of best-in-class companies across industries say improving customer intelligence management practices is the top motivator for creating a culture of customer-centricity. 
Download this report to find out how to most effectively transform your company culture.