CIO Technology Decision Roadmap 2023-2024
Best & Worst Uses of Market Research
The Qualitative Edge eBook
Becoming a Customer Intelligent Enterprise
Most Inspiring CEO Profile
Market Simulation: Applications & Misconceptions
Market Simulation: Applications & Misconceptions
Highway Tolling Technology Trends
Impact of Location on Startup Company Success
Mobile App Monetization Trends
Book Reviews
We periodically deliver reviews of important business books such as The Mind of the Strategist or The Purple Cow. These aren't just summaries. In our review we break down what we think are the most important points, discuss our interpretation, and add insights of our own The Mind of the Strategist is a guide to the strategic planning techniques used by Japanese business executives explains how to identify the customer's needs, evaluate the strengths of the company, and overcome competition
Look Inside the Research
Read about our research techniques and methodologies to get an "under the hood" look at the research services we provide.
Insights from Other Leaders
Some of our favorite thought leaders and educators share insights and information about technology, marketing & market research.
- Forbes offers a Roundup of Cloud Computing Forecasts in 2017.
- Steve Jobs shared his thoughts on marketing strategy in this 1997 speech.
- tutor2u provides an educational overview on market segmentation, targeting, and positioning.
Questions?
Contact us to start a conversation about how market research can provide the insight and answers you need.
