Brands Are Like Faberge Eggs

    by Alan Nazarelli on Wed, Sep 09, 2020 @ 07:10 PM

    Brands are like Faberge eggs - precious and delicate. 

    Brand name research: what's in a name?

    by Alan Nazarelli on Mon, Jun 01, 2020 @ 07:23 PM

    Written by Paul Hague

    It happens to all of us. We are introduced to someone and think we have remembered their name...