Alan Nazarelli

    Alan Nazarelli
    Alan Nazarelli is Founder & CEO of Silicon Valley Research Group. Based in San Jose, CA with offices in Seattle and New York, the company works with the world’s most innovative brands to provide timely and actionable market intelligence and strategic guidance to enable them to make well-informed decisions to positively impact revenues and profits and to achieve their growth targets.
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    Recent Posts

    Barriers and Bridges to AI adoption in Marketing in 2025

    by Alan Nazarelli on Tue, Jul 08, 2025 @ 12:37 PM

    The Power of "If...then" questions when talking to C-Suite

    by Alan Nazarelli on Mon, Jun 23, 2025 @ 12:48 PM

    Build your Brand Power Grid

    by Alan Nazarelli on Thu, Jun 12, 2025 @ 02:31 PM

    Innovation Research Framework-Update for 2025

    by Alan Nazarelli on Wed, Jun 11, 2025 @ 10:15 AM

    7 Powerful Reasons for Embracing Qualitative Data in the AI Age

    by Alan Nazarelli on Sat, May 31, 2025 @ 10:45 AM

    We live in a quantitative world. Quants rule Wall Street. And with the rapid rise of AI adoption, corporate decisions are...

    Your price elasticity curve-leaving money on the table in 2025?

    by Alan Nazarelli on Tue, May 27, 2025 @ 10:40 AM

    The Importance of Understanding Key Enterprise Technology Adoption Drivers

    by Alan Nazarelli on Sun, May 18, 2025 @ 12:06 PM

    Unlock the potential of your B2B tech products with strategic insights into enterprise technology adoption.

    Differentiate or Die Part 2: How powerful a role does your brand identity play in the purchase decision?

    by Alan Nazarelli on Sun, May 11, 2025 @ 10:02 AM

    Only the Paranoid Survive in 2025 - AI Edition

    by Alan Nazarelli on Wed, Jan 22, 2025 @ 06:00 AM

    Key Takeaways:

    • Strategic Inflection Points (SIPs): The AI revolution is a 10X change requiring bold, strategic shifts...

    Your Brand Experience & Southwest Airlines

    by Alan Nazarelli on Mon, Jul 29, 2024 @ 06:02 PM

    Differentiate or Die!

    by Alan Nazarelli on Mon, Jun 24, 2024 @ 01:57 PM

    The Power of "If...then" Questions in B2B Decision Research

    by Alan Nazarelli on Tue, May 28, 2024 @ 02:59 PM

    Only the Paranoid Survive-AI Edition

    by Alan Nazarelli on Wed, Apr 24, 2024 @ 11:48 AM

    Show me the DATA!

    by Alan Nazarelli on Tue, Apr 02, 2024 @ 03:40 PM

    Innovation research insights from Leonardo Da Vinci

    by Alan Nazarelli on Tue, Mar 05, 2024 @ 11:22 AM

    Your price elasticity curve-leaving money on the table in 2024?

    by Alan Nazarelli on Tue, Feb 27, 2024 @ 02:12 PM

    Peanut allergies, Super Bowl Ads and your 2024 go-to-market strategy!

    by Alan Nazarelli on Fri, Feb 16, 2024 @ 11:42 AM

    Strategies for strengthening brand performance in 2024

    by Alan Nazarelli on Sun, Feb 04, 2024 @ 12:43 PM

    The first ever data analytics project and insights for today

    by Alan Nazarelli on Mon, Jan 29, 2024 @ 04:28 PM

    “In God We Trust, ALL OTHERS BRING DATA”

    by Alan Nazarelli on Tue, Jan 23, 2024 @ 10:11 AM

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