I would like to take this opportunity to wish all of you a happy and prosperous 2021. As I was sitting at my desk...

    We constantly strive to provide leading edge market research services and methodology to our growing list of technology...

    The Venture Market and Six Points of Risk

    by Marc Pitcher on Wed, Nov 18, 2020 @ 08:41 PM

    Last Friday I slipped the gentle bonds of silicon valley research and attended the University Of Pennsylvania's Wharton...

    So, some Interesting facts from the Pew Research Center's Internet & American Life Project: More people surveyed say...

    On Friday, I shared with you the first part of a message from noted business success guru Jay Abraham. As promised, I...

    When it was announced this month that Ron Johnson would be leaving as VP of retail Operations at apple to occupy the CEO...

    A critical component of every successful venture is an understanding of customers and what they want from your product....

    With the recent announcement regarding Apple's latest iPad offering, (named not the iPad 3, or iPad HD, but quite...

    Technology marketers are harnessing predictive tools to drive market success. Such tools have been widely used in...

    7 Ways to Customize Your Segmentation Strategy

    by Wes Fu on Thu, Oct 01, 2020 @ 08:35 PM

    When looking to build an optimal market segmentation strategy, many questions arise, such as … Who are your...

    Social Media Data Analysis, 5 Steps to Success

    by Wes Fu on Tue, Sep 08, 2020 @ 08:41 PM

    Due to the rise of social media, communication and interaction has changed between people. Instead of untraceable direct...

    A question I often get asked is about the value of technology domain or industry expertise when delivering market...

    Due to the phenomenal growth of social media and social networking, gone are the days where internet was mostly based on...

    Mobile application market research can help guide software companies to market success. Here are the key...

    Google has been a huge player in the market for many years and has made it clear they want a bigger slice of the pie. ...

    With anonymity a major feature of online survey takers, market researchers face an endless quagmire of problems related...

    At this time of year, in addition to sending good wishes and glad tidings to friends, family and associates alike, we...

    Keep your soap and washcloth within arms reach; figuring out the pricing strategy for your new product can be a...

    Market research is an ever-changing industry. However, it seems some aspects of marketing research stand the test of...