Most teams talk about AI GTM differentiation but train their models on identical data: public firmographics, generic...
Software Pricing Strategy Part II
by H. Carpenter on Fri, Dec 18, 2020 @ 04:16 PM
The Top Three Software Pricing Strategies
With the recent shift to value-based pricing models and digital distribution,...
“Microsoft Hits Back as Google Muscles In,” Analysis of a Wall Street Journal Article
by Aaron Chavarria on Sat, Oct 03, 2020 @ 04:12 PM
The Wall Street Journal had an interesting article about a week ago titled, “Microsoft Hits Back as Google Muscles In,” and...
How to Price a Product in a Competitive Market
by Alan Nazareli on Thu, Dec 12, 2019 @ 01:34 PM
| Keep your soap and washcloth within arms reach; figuring out the pricing strategy for your new product can be a sticky... |